Board Members

Our Reason for Being

Cheetah Conservation Fund Canada is a registered charity in Canada. We are dedicated to raising the awareness amongst Canadians about the threats facing the cheetah, and what it will take to save this endangered species from extinction. We want Canadians to understand that cheetahs are a vital part of our planet’s ecosystems, and the web of life. Our education and communication efforts focus on how people are working together to save the cheetah, and encouraging Canadians to continue to support an important part of a growing global movement to protect the world’s endangered species.


Cheetah Conservation Fund Canada is run by a group of dedicated volunteer board members: 

Chair & President: Carolyn Farquhar, Chelsea, QC

Carolyn is passionate about protecting the endangered species of our planet. She has been a working volunteer at Cheetah Conservation Fund in Namibia, witnessing close-up the magnificence of the cheetah, the ecosystems in which they live, and the vital work that CCF is doing.  Carolyn is also a member of Cheetah Conservation Fund USA’s Board of Trustees.

Carolyn was Assistant Director at the University of Ottawa’s Institute of the Environment, and the Associate Director at the Secretariat of the IUCN Academy of Environmental Law at the University of Ottawa from 2008-14. Carolyn was director of research at Canada’s largest think tank, The Conference Board of Canada, where she led research projects on issues related to strategic planning, organizational change and public policy.

Secretary  & Director: Christine Broughton, Carleton Place, ON

Christine is committed to giving back to the community and to the protection of nature.

Christine is the Lead Advisor, Digital Strategy at Export Development Canada (EDC) and oversees a virtual team that manages the corporate website ( She lead on a number of web/marketing initiatives, and was heavily involved in the development of the company’s first customer relationship management system.

Christine held a variety of positions with Ottawa Tourism from 1985-2000 and held a position on the Board of Directors for Festival Network. As an ultra-light pilot, Christine held the Vice-President/Secretary position on the Board of Directors for the local flying club, COPA Flight 121, for the past four years. Christine is a graduate of the Tourism and Transportation Program from Sir Sandford Fleming College in Peterborough.

Treasurer & Director : Marie-Claude Erian, Chelsea, QC

Marie-Claude has an abiding belief that we can make a difference in the world by balancing protection of nature with sustainable development for people and their communities. For her, the work of CCF is a true example of how to make this happen and represents good opportunities for Canadians to learn and contribute to the survival of endangered species.

Marie-Claude has been involved in international trade facilitation for businesses across many sectors for over 30 years at Export Development Canada. One area of focus was environment and sustainable development, looking at Canadian capabilities, international competition/innovation and programs/regulations being implemented at the government and business levels.

Director at Large: Liane Kelly, Picton, ON

Liane is motivated to work with CCF because of their integrated approach to conservation – in particular the extension of their work into communities to address livelihood impacts and other social drivers.

Liane is a CSR Consultant to the extractive sector. Her consulting expertise is in sustainability frameworks, strategies for “Social License”, social risk management, and methodologies for effective CSR and community development programs. She is also a community advocate, guiding them to opportunities for leading their own development.

Liane works with other Boards on areas of governance, board performance, employee ownership, and contributes to a HSESS (Health, Safety, Environment, Social and Security) Board Committee in the extractive sector.

Liane has certification in International Development from the University of British Columbia and a Bachelor of Science in Engineering Physics from Queen’s University. She holds the GAICD Graduate certification from the Australian Institute of Corporate Directors.

Director at Large: Maurice Benatar, Toronto, ON

As a strategic thinker with over 15 years of integrated marketing experience in both B2B and B2C environments, Maurice Benatar has driven creative solutions using traditional and progressive digital marketing mediums. An accomplished communicator and spokesperson, he has worked for both large enterprises and medium sized businesses as well as on projects targeting clients across wide ranging verticals including corporate, technology, automotive, education and the public sector.

Mr. Benatar holds a Master of Arts degree from the University of Cape Town in South Africa and a Bachelor of Arts Honours degree from Montreal’s McGill University. He has instructed part-time as a marketing professor at Seneca College, is Pragmatic Marketing Certified (PMC), and also holds a Certificate in Public Relations from Ryerson University where he earned a scholarship award for academic excellence.

Mr. Benatar is enthusiastic about advancing his skill set toward cause marketing, specifically as it relates to his passion for cheetahs and associated conservation efforts to reverse their declining numbers.

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